Growth Lead

We're seeking a dynamic and results-oriented Growth Lead to drive our user acquisition and, most importantly, maximize the conversion of free users to paid subscriptions on our new web application. You’ll be the architect of our conversion funnel, leveraging data-driven strategies to optimize user engagement and accelerate revenue growth.

Responsibilities:

• Develop and execute comprehensive strategies focused on converting free users to paid subscriptions. This includes identifying key conversion points, designing targeted campaigns, and implementing effective messaging and incentives.
• Analyze user behavior and identify opportunities to improve conversion rates. Utilize analytics tools to track key metrics, conduct A/B testing, and optimize the user journey.
• Design and implement targeted email marketing campaigns, in-app messaging, and other communication strategies to nurture free users and drive conversions. Craft compelling copy and personalized offers to resonate with different user segments.
• Collaborate with the product and engineeri